Convincing your university community to accept a public engagement framework can be challenging. Learn how one institution is "walking the talk" with its own faculty, administrators, and students to reduce barriers to adoption and use. Explore the development of institutional support initiatives such as targeted resources, inclusive policies, and professional development opportunities. Attendees will discuss how finding shared language and nurturing internal relationships can enhance faculty capacity, embed engagement into university systems, and foster a culture of collaboration across diverse academic contexts. This framework offers a scalable model for institutions seeking to align scholarship with public impact.